The words “this is Pakistan Broadcasting Service” which went on air at the midnight of August 14‚ 1947‚ marked the birth of Radio Pakistan. It was converted into Pakistan Broadcasting Corporation (PBC) on December 20‚ 1972 as a statutory body governed by the Board of Directors and the Director General.
PBC Objective is to be a credible and effective medium to promote Pakistan as an enlightened and progressive Islamic country both at home and abroad. Due to its successful endeavor to inform‚ educate and entertain‚ PBC is recognized as Voice of Pakistan.
PBC’s extensive national network of AM / SW / FM stations and representatives spread across the country covers 98% of population and 80% of the total area in Pakistan.
LIST OF PBC STATIONS
S. No. |
FM-93 |
FM-93.4 |
Planet 94 FM |
FM-101 |
MW/AM |
NCAC |
1. |
Rawalpindi |
Islamabad |
Islamabad |
Islamabad |
Islamabad (585 Khz) |
Islamabad |
2. |
Lahore |
Lahore |
Lahore |
Lahore |
Lahore (1332 Khz) |
Lahore |
3. |
Faisalabad |
Karachi |
Karachi |
Faisalabad |
Multan (1035 Khz) |
Karachi |
4. |
Multan |
Quetta |
---- |
Sialkot |
Bahawalpur (1341 Khz) |
Peshawar |
5. |
Mianwali |
Peshawar |
---- |
Multan |
Hyderabad (1008 Khz) |
Quetta |
6. |
Karachi |
Narowal |
---- |
Karachi |
Peshawar (1170 Khz) |
---- |
7. |
Hyderabad |
---- |
---- |
Hyderabad |
Quetta (1134 Khz) |
---- |
8. |
Abbottabad |
---- |
---- |
Peshawar |
Turbat (981 Khz) |
---- |
9. |
Guwadar |
---- |
---- |
Quetta |
Khuzdar (1332 Khz) |
---- |
10. |
Gilgit |
---- |
---- |
Larkana |
Loralai (1251 Khz) |
---- |
11. |
Sakardu |
---- |
---- |
Mithi |
Zhob (1449 Khz) |
---- |
12. |
Muzaffarabad |
---- |
---- |
Bitshah |
Sibbi (1584 Khz) |
---- |
13. |
Chitral |
---- |
---- |
Khairpur |
Skardu (1557 Khz) |
---- |
14. |
---- |
---- |
---- |
Kohat |
Gilgit (1512 Khz) |
---- |
15. |
---- |
---- |
---- |
Bannu |
Mirpur (936 Khz) |
---- |
16. |
---- |
---- |
---- |
Sargodha |
D. I. Khan (711 Khz) |
---- |
17. |
---- |
---- |
---- |
Mirpur |
Karachi (612 Khz) |
---- |
18. |
---- |
---- |
---- |
Bahawalpur |
---- |
---- |
19. |
---- |
---- |
---- |
---- |
---- |
---- |
20. |
---- |
---- |
---- |
---- |
---- |
---- |
21. |
---- |
---- |
---- |
---- |
---- |
---- |
FM-93 --------- 13 Stations AM (Medium Wave Stations) ----------- 17 Stations
FM-93.5 ------- 06 Stations NCAC (Current Affairs Channel AM) --- 05 Stations
FM-94 --------- 03 Station
FM-101 -------- 18 Stations
Total FM Stations 40 Stations Total AM Stations 22 Stations
Total FM/AM & NCAC Stations 62
FM-101 CHANNEL | FM-93 NETWORK | NCAC | CPU |
Radio is the most effective media tool today even in the era of IT and multimedia communication. In view of the penetration, sweep, pervasiveness, accessibility, cost effectiveness and convenience, its identity can never be lost. It can be tuned anywhere during daily life i.e. while studying, driving, cooking, working in the fields and retiring in the bed. In the present technological revolution and transformation, FM broadcast has taken the world by storm. It has taken a lead by virtue of line of sight propagation of waves and smaller range resulting in good quality and reliable signal. The salient feature of FM broadcast is that it works as community radio station, broadcasting programmes in the language and dialect of a particular area in accordance with their style and taste.
Yet, benefiting from experiences gained in other countries, Pakistan broadcasting corporation introduced a musical channel on the FM band at its Karachi station in April, 1993. During the same year, similar channels started operating under the PBC management from Lahore and Islamabad as well. The immense response that it received from the audiences in the three urban centers convinced the PBC people that they had taken a step in the right direction by setting up FM channel.
FM-101 was launched simultaneously at Islamabad, Lahore & Karachi on October 1st, 1998. Youthful presenters with friendly style were engaged and the phone-in facility was made available to the listeners. The transmission hours were also increased so that the channel now remains on the air daily from 6 in the morning till 4:00 am. FM 101 is now operating its transmission daily from 19 stations at Islamabad, Lahore, Karachi, Peshawar, Quetta, Faisalabad, Sialkot, Hyderabad, Multan Larkana, Mithi, Bitshah, Khairpur, Kohat, Bannu, Sargodha, Mirpur, Bahawalpur and Abbottabad. At presents FM-101 channel is the biggest FM network of Pakistan Broadcasting Corporation.
The programme consists of music mainly of the pop variety. Western music has also been allocated two hours every day, form 3 to 4 in the afternoon and 8 to 9 in the evening. The transmission is sprinkled with information on a variety of topics including driving tips, horoscopes, sports, weather updates, culture and civilization, health and hygiene, quiz, women and kids issues, fashion and style and even stocks and business hints. Prominent personalities of different fields of life are also invited in live shows to talk to the listeners and answer their phone calls. FM-101 channel also broadcast Current Affairs issues as and when required.
The listeners give their feedback and have interaction which the DJs of FM 101 channel through SMS service, e-mails and letters. The transmission of FM 101 is also available on the web.
The success of any broadcast organization depends on the style presentation techniques, it has adopted. Therefore, the first and foremost demand of FM 101 from its presenters is subject knowledge, language efficiency and vocabulary with communication skills and mannerism. The presenters of the channel have been provided these skills with extensive training and guidance by experienced production team of PBC.
For information Email:[email protected]
Pakistan Broadcasting Corporation has 11 stations of FM-93 Network (Truly National Radio Network) at Rawalpindi, Karachi, Lahore, Multan, Faisalabad, Muzaffarabad, Mianwali, Gilgit, Guwadar, Sakardu and Chitral.
FM-93 Network of Radio Pakistan is equipped with state of the art broadcasting equipment and powerful FM Transmitters having wide area of coverage.
FM-93 is fulfilling all the requirements of the listeners with a perfect blend of Talk Shows, Discussions, Live Concerts, Sports Updates-Live, Documentaries, Eyewitness Reports, Flights Schedules, Commentary, Impressions, Stories, Train Schedules, Traffic Updates, Interviews, Features and Weather Updates.
NEWS & CURRENT AFFAIRS CHANNEL (NCAC)
Programmes: Breaking News, hourly News bulletins, live coverage of important events including press conferences by government and opposition, talk shows, discussions/ interactive discussions, commentaries, interviews Live calls and on the spot coverage.
Network of NBS
Transmitter |
Frequency |
Islamabad |
1152 Khz |
Lahore |
1332 Khz |
Karachi |
639 Khz |
Quetta |
1134 Khz |
Peshawar |
1260 Khz |
Radiating on 4091 Mhz on Satellite Asia Sat 35
Covergae Area Map with Transmitters
Controller Sales and Marketing
Muhammad Ijaz Khan
Office #:- 051-9218737 Cell #:- 0336-5156489
Email address:- [email protected]
Islamabad
Office #:- 051-9218737
Deputy Controller Sales and Marketing
Ujala Khurshid
Office #:- 051-9203504 Cell #:- 0333-5683840
Islamabad
Sales Manager
Muhammad Naeem
Office#:- 051-5218737 Cell #:- 0336-0596767
Email address:[email protected]
Islamabad
Sales Manager, PBC Lahore
Ghulam Rasool
Office#:- 042-99200677 - 78
Cell#:- 0333-4318353
SD, PBC, Karachi
Ijaz Khan
Office #:- 021-99230465
Cell #:- 0336-5156489
PAKISTAN BROADCASTING CORPORATION
SALES OFFICE ISLAMABAD
Constitution Avenue‚ Islamabad Ph # 051-9206464‚ 051-9218737 Fax # 051- 9206826‚
Lahore 042-99200677‚ Karachi 021-99231475
E-mail:- [email protected] Web: - www.radio.gov.pk
PBC COMMERCIAL TARIFF W.E.F. 1ST FEBRUARY, 2012
RATES OF COMMERCIAL SPOTS FOR ALL FM NETWORKS
Network |
Duration of Commercial Spots |
Amount (Per Station) |
FM-101 |
15 Seconds |
Rs. 125/- |
30 Seconds |
Rs. 250/- |
|
45 Seconds |
Rs. 375/- |
|
60 Seconds |
Rs. 500/- |
Note: -
All durations (for spots from FM Stations) are calculated on the basis of per minute i.e. Rs. 500/- per station.
RATES OF COMMERCIAL PROGRAMMES FOR ALL FM NETWORKS
Network |
Duration of Commercial Programme |
Commercial Air Time Allowed |
Amount |
FM-101 |
15 Minutes |
75 Seconds |
Rs. 2,000/- |
30 Minutes |
150 Seconds |
Rs. 3,500/- |
Name of Stations
GST or any other Govt. levies will be charged according to prevailing rates.
RATES OF COMMERCIAL SPOTS FOR MEDIUM WAVE STATIONS AND NCAC NETWORK
|
Category-I |
Category-II |
Category-III |
Duration |
Islamabad/ Karachi/ Lahore / Peshawar |
Multan/ Hyderabad/ D.I. Khan |
Quetta/ Khuzdar/ Bahawalpur/ Sibbi/ Loralai/ Mirpur/ Gilgit/ Sakardu/ Turbat/ Zhob |
7 Seconds |
Rs. 233/- |
Rs. 117/- |
Rs. 58/- |
15 Seconds |
Rs. 500/- |
Rs. 250/- |
Rs. 125/- |
30 Seconds |
Rs. 1000/- |
Rs. 500/- |
Rs. 250/- |
45 Seconds |
Rs. 1500/- |
Rs. 750/- |
Rs. 375/- |
60 Seconds |
Rs. 2000/- |
Rs. 1000/- |
Rs. 500/- |
Note:-
All durations (for spots) are calculated on the basis of per minute i.e. Rs. 2000/-, Rs. 1000/- & Rs. 500/- (as per rates category of I, II, III).
RATES OF COMMERCIAL PROGRAMMES FOR MEDIUM WAVE STATIONS AND NCAC NETWORK
|
|
Category-I |
Category-II |
Category-III |
Duration |
Commercial Air Time Allowed |
Islamabad / Karachi / Lahore / Peshawar |
Multan Hyderabad |
Quetta / Khuzdar / Bahawalpur / Sibbi / Loralai / Mirpur / Gilgit / Sakardu / Turbat / Zhob |
15 Minutes |
75 Seconds |
Rs. 4000/- |
Rs. 2000/- |
Rs. 1000/- |
30 Minutes |
150 Seconds |
Rs. 7000/- |
Rs. 3500/- |
Rs. 1750/- |
Rates of duration for programmes below 15 minutes & above 15 to 29 minutes will be calculated on 15 minutes basis while rates above 30 minutes will be calculated on 30 minutes basis (as per rates of category, I, II, III).
GST or any other Govt. levies will be charged according to prevailing rates.
SPECIAL DISCOUNTED PACKAGE FOR LOCAL BUSINESS
Shopkeepers / Retailers / Beauty Parlors / Private Schools / Educational Academies / Medical Stores / Clinics / Bakers / Hotels / Restaurants / Boutiques / Garment Shops / Departmental Stores / Stationery Shops / Foot Wears / Jewelry Shops / Electrics Goods / Computer Accessories / Internet Services Providers etc
Islamabad, Karachi, Lahore, Peshawar, Multan, Faisalabad
Remaining All FM Stations
Tariff production house