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Govt to soon launch 'Brand Pakistan' to promote tourism industry in the country
March 08, 2021

Chairman National Tourism Coordination Board Sayed Zulfikar Abbas Bukhari says the country would get 25 to 30, five stars international standard hotels and motels during the next two to three years.

Addressing a day-long “Pakistan Tourism Forum” in Islamabad, he said it would help provide the best hospitality and boost tourism sector in the country.

Zulfikar Bukhari said promotion of tourism in the country is a priority of the present government, as Pakistan has been declared a top tourist destination.

He said the government would soon launch ‘Brand Pakistan’ to promote the tourism industry as a customized brand.

He said an e-portal to inform tourists about the hotels’ ratings, weather, traffic and other information regarding tourist destinations in the country has also been prepared.