President of Pakistan Furniture Council, Mian Kashif Ashfaq has said that the branding culture is very important for promotion of local furniture products.  

Welcoming a recent statement by President of Pakistan, Dr. Arif Alvi regarding consumption of locally made products, he said that private sector should play its part for promoting local brands.  

He said that the three day Interiors Pakistan Expo will begin at Expo Center Lahore from 14 December.